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 Think local to grow global Market Finder lets you explore potential markets and highlights what is best for your business based on your priorities. Nothing is left to chance. From sweeping consumer trends to the percentage of smartphone users in your target market, it can provide you with the market research your business needs to stay ahead in a new market. It is as inquisitive and probing as your business needs to be. Use it to research the disposable income per capita of a potential new market, its average age, and how often that market uses the internet. Market Finder can keep you informed, relevant, and ahead of the competition, even before you enter a new market. read the full article on:  Think local to grow global

 Five Tips For Expanding Your Business Market research can only tell you a very limited amount of information relevant to your specific business, and several other steps should be taken alongside this.  https://www.entrepreneur.com/  Market research can only tell you a very limited amount of information relevant to your specific business, and several other steps should be taken alongside this. Here are five tips for entrepreneurs ready to expand into new markets in 2020 and beyond. Market knowledge Developing a clear understanding and respect of the local culture of the market in which you want to expand is critical. This means becoming familiar with local customs, governance, and legislation, working practices, and the way in which business is conducted. The best way to do this is to physically spend time in the market or markets you have identified for growth. Understanding the opportunity Having acquired knowledge of a new market, you should be in a position to unders...

  Helping you understand what is top of mind for people during this time, we’ll be regularly mining Google Trends data across EMEA . These insights will cover three key areas: Immediate needs New day-to-day Emerging behaviors You can read the full article on  Think with Google

Why Saudi’s largest telco built a campaign based on what people search on Google

 2020 Searches  See what was trending in 2020  https://trends.google.com/trends/yis/2020/GLOBAL/ 

Customer Experience   Customer Experience what's Customer Experience? there is a different definition for Customer Experience also known as CX but at all, the Customer Experience describes the interactions and experience of the customers with your business through the customer journey, from the first point when the customer contacts you till he became a loyal customer.   CX is an integral part of Customer Relationship Management CRM  why this is most important, Because the positive experience that customer takes when dealing with your business, that's what may make him a loyal customer. A few statistics about customer experience 1.        Customer experience is set to be the number one brand differentiator in 2020 (and beyond) 2.        1 in 3 customers will leave a brand they love after just one bad experience, 3.        Customers are willing to pay a ...

Conversational Marketing Conversational Marketing  Accelerating Revenue with Conversational Marketing to Deliver Exceptional Customer Experiences Introduction The customer experience is continuously shifting. Amidst the waves of digital transformation and workforce innovation, both amplified by the coronavirus pandemic, B2B companies are faced with a future-defining decision: sink or swim. To sink is to continue like nothing in even the last 5 years has changed. Whereas to swim is to adapt, embrace digitization, and transform the way you approach the customer experience. Buyer enablement, customer success, revenue acceleration – in the digital age, this all relies on so much more than random acts of marketing and unsolicited sales calls. And today’s frictionless digital experiences have completely redefined what your customers expect to experience as they progress throughout the increasingly complex stages of the customer journey. “The B2B environment will ...

What Is Reputation Management or RM? Reputation management is the effort to influence what and how people think of a brand or person when viewed online. Put another way, the character is who you are reputation is who other people think you are, and today reputation is based mainly on what artificial intelligence systems like Google portrays you rather than the first-person experience. Reputation management goes by a variety of names "online reputation management (ORM), internet reputation management, impression management, rep management, brand perception". Whatever you call it, the goal is to shape public perception about a person or business. In this post, we will answer the most common questions about reputation management "ORM". Topics: - 1- What's Reputation Management (ORM) is? 2- How to manage your online presence? 3- What are Common mistakes reputation managers make? 4- How to control your online brand reputation? 5- Reputation Management "O...

  Facebook Verification As a brand or business, building credibility with your online audience should be part of your overall marketing strategy. Besides building a thorough content strategy, how can you prove that you are who you say you are? That’s where Facebook verification enters the picture, with a blue checkmark giving a clear distinction between an authentic Page and a Page created by fans or imposters. Getting verified on Facebook is a must for Page and profile that is well-known and highly searched that may also be highly susceptible to being replicated or parodied. This includes Page for public figures, brands and companies to name a few. What does be verified mean, or Why you should Verify your Business or get the Blue Badge on your page?  Before we get into the process of Facebook verification, you’ll want to know what it means to get verified on Facebook in the first place and why it is so important. First, A Facebook verification badge provides credibility ...

 Website visitors are “82% more likely to convert to customers if they’ve chatted” with the company first. A single company reply increases a visitor’s likelihood to convert by 50% . Two replies increase the likelihood to 100% , and six messages exchanged can increase chances by 250%  source: Alexa.com What Is a Chatbot? A computer program anybody can talk to with normal language. No matter what type of chatbot it is, they all have a similar purpose...to take regular human language input, understand what is being said and to provide a relevant, correct answer based on the knowledge it has.  why you should use a Chatbot? 1- Businesses using chatbot to nurture prospects experience a 451% increase in qualified leads. 2- Engage with leads and increase conversion rates by 112.6% 3- Use a chatbot to qualify your leads via text, so you only spend time closing ready leads 4- Nurture and direct your inbound traffic with personalized recommendations 5- Automatically follow up with...

Reasons that make Startups Businesses Fail  Starting a business offers all sorts of pitfalls. Big ones, like running out of cash or running into legal issues, are hard to ignore. But in the midst of the long nights, major decisions, and mountains of paperwork, it’s easy to miss little things that can make a major difference in the long run. Failing to do research A CBInsights study shows that 42 percent of startups fail because they don't address a market need. Tackling a problem that’s interesting to solve may be fun, but it isn’t a path to success. Before you invest in your business idea, ask yourself what problem your service or product is solving. Then, discover through research whether that problem is common enough — and painful enough — for consumers that it warrants a solution. Not setting expectations Once you've established a product or service, you still have to set customer expectations. Being clear about what you’re offering and the outcome customers can expect...

 What Is Market Research? Market research is the process of determining the viability of a new service or product through research conducted directly with potential customers. Market research allows a company to discover the target market and get opinions and other feedback from consumers about their interest in the product or service. This type of research can be conducted in-house, by the company itself, or by a third-party company that specializes in market research. It can be done through surveys, product testing, and focus groups. Test subjects are usually compensated with product samples and/or paid a small stipend for their time. Market research is a critical component in the research and development (R&D) of a new product or service. Market Research for Business? Market research is a way of getting an overview of consumers' wants, needs, and beliefs. It can also involve discovering how they act. The research can be used to determine how a product could be marketed. Fact...